How to Get More Followers on Pinterest

Pinterest is the go-to platform where people find inspiration through eye-catching images. This visual platform is filled with ideas about everything — from fashion and home decor to recipes and crafts. But simply creating a few boards isn’t enough. You need to build a strong follower base to make a lasting impact on Pinterest. 

Having more followers means more people are viewing your posts and engaging with them. It also helps your pins show up in searches which makes your brand and Pinterest profile more discoverable. But how to get more followers on Pinterest is the pertinent question a lot of people ask? Pinning random images won’t get you as many followers as you should get.

But there’s a strategy behind raking in lots of followers. In this post, we have outlined some proven tips and techniques to help you get more Pinterest followers easily. So check them out and get ready to unlock the full potential of your Pinterest account!

Benefits of Getting More Pinterest Followers

Here are the main benefits of getting more Pinterest followers:

1. Boosts Your Pin Discoverability

When you have a large audience, more people see your pins. This means more chances for your pins to appear in searches. Plus, with more followers, your pins will show up on their feeds and boards. This makes it easier for others to find and save your work. 

2. Increases Repin Potential

Repinning happens when someone shares your pins with their followers. If your content resonates with your audience then they will save it on their boards. Each repin exposes your pins to a wider audience. As your pins get repinned, your reach expands and you can attract even more followers who enjoy your style and ideas.

3. Enhances Your Profile Authority

A high number of followers shows others that your pins are popular and valuable. Moreover, people are more likely to trust your ideas and inspiration when many users follow you. A well-established profile can open doors to collaborations, partnerships, and new opportunities within the Pinterest community.

4. Drives More Traffic to Boards

Your followers see your new pins as soon as you post them. So with a lot of followers, you are sure to drive traffic to your Pinterest boards easily. Increased traffic means more people interact with your pins and visit your website. This can lead to more website visitors and potentially more sales or sign-ups. 

How to Gain Followers on Pinterest

Follow these simple strategies to get more followers on Pinterest:

1. Buy Pinterest Followers

The quickest way to boost your Pinterest presence and build credibility on the platform is to buy followers. It’s especially useful for those looking to make an immediate impact. More followers can enhance your brand’s image and attract real users which leads to organic growth.

GetAFollower allows you to buy high-quality Pinterest followers with a high retention rate. We provide 100% real followers with active profiles on Pinterest. Our site is fully secured with a 30-day money-back guarantee. You also get flexible payment options and plans that suit your budget.

2. Focus on Your Niche

Concentrating on a specific niche helps attract a target audience that is interested in your content. A defined niche shows expertise and makes you get a lot of followers on your pins. Moreover you become a go-to source for valuable information when your content aligns with their interests.

Start by identifying your core interests and creating boards around related topics. This approach will increase your visibility and help you stand out from the competition. Keep pinning content regularly in your niche to build familiarity with your audience. For example if your Pinterest page is about motivational quotes then you can keep adding pins that reflect motivational concepts. 

3. Optimize Your Profile

Improve visibility and encourage Pinterest users to follow you by optimizing your profile. Basically, you have to make your profile look professional and inviting. These elements help potential followers quickly understand your brand and its purpose. Start with a relevant profile picture that represents your brand. 

You need to keep your username consistent with your brand’s name to maintain recognition. Write a concise bio using the right keywords related to your niche. Include your website link to drive traffic. Also, add clear board titles that describe your themes and content accurately. Finally, organize your boards to make it easy for users to navigate and find the content they’re interested in.

4. Create Eye-Catching Pins

High-quality images, vibrant colors, and beautiful visuals make your pins stand out in the feed. So creating visually appealing pins is important to grab attention and gain more followers for your profile. When you create pins keep in mind that compelling designs can also strengthen your brands image. Always use vertical images since they perform best on Pinterest.

You can also use infographics to break down complex ideas and add value to your content. You can add detailed descriptions and captions to provide context. Additionally, include calls to action (CTAs) like “Click to Read” or “Learn More” to encourage your audience to take action. Canva is a great tool for designing cover images that will exude the right appeal for your Pins.

5. Use Relevant Hashtags

You can expand the reach of your pins by using relevant hashtags. Specific and popular hashtags increase the chances of your content appearing in search results. The more visible your pins are the higher the likelihood of building followers. Incorporate a mix of broad and niche hashtags to target both general and focused audiences.

However, avoid overcrowding your pins with too many tags and stick to 3 to 5 good ones to maintain clarity. You should research trending hashtags related to your niche to optimize your content further. When you use the right hashtags, your pins will attract the attention of users looking for content within your specific area.

6. Pin Consistently at Peak Times

Regular pinning shows activity on your account and signals the platform to prioritize your pins. By posting consistently at high engagement periods, you increase the chances of your pins being seen by a larger audience, driving more clicks and follows. Use Pinterest Analytics to determine the best time to post and when your followers are most active.
 
Schedule multiple pins for these times to maximize exposure. If you’re targeting seasonal content then plan in advance and make use of holidays to capture attention when users are searching for related topics. This strategy helps the Pinterest algorithm get your pins in front of an audience looking for fresh content. 

7. Make Use of Topic Tags

One great way to categorize your Pinterest content is to use topic tags. Unlike hashtags, which primarily target trends, topic tags help organize pins into specific genres. This makes your boards more searchable and draws in targeted followers. It would be helpful to choose tags that are directly related to your pins.

Avoid using broad or irrelevant tags, as these can mislead users and reduce engagement. For example, if you’re pinning a recipe, use tags like “easy dinner ideas” or “healthy meals” instead of generic ones like “food”. Experiment with various tags and analyze which drives the most traffic. 

8. Be Active & Engaged

By actively posting, you build connections, attract like-minded users, and boost your performance. Repinning others’ content, commenting on posts, and following similar profiles shows that you’re part of the Pinterest community. This, in the long run, will encourage others to check out your profile, and follow you.

To implement this, start by exploring your interests and finding quality content to repin. Make thoughtful comments on popular pins. If a user responds, follow up with an authentic reply to build relationships. You should also follow competitors’ followers and interact with them to pull them towards your Pinterest account. 

9. Create a Pinterest Business Account

You should switch to a business account on Pinterest to boost your follower growth. It has insights, analytics, and enhanced features to refine your strategies. So, by using Pinterest for Business, you can track which pins attract the most responses and attention. 

To switch to a business account, go to your settings and select “Convert to Business Account.” Once done, explore the analytics dashboard and use the information to shape future pins. Additionally, with a business account, you can create promoted pins and use pin codes to reach more people.

10. Verify Your Website

Establish credibility and authenticity by verifying your website on Pinterest. When users see the verified badge, they trust your profile and are likelier to hit the follow button. The verification badge makes your brand look professional, boosting your profile’s authority. To verify your website, just add your website URL to your Pinterest account settings.

Then, insert the HTML code or upload the verification file to your website’s root directory. Once verified you gain access to Pinterest analytics, allowing you to see which pins drive the most web traffic. You can also:

• Add the “Save” Button: This button lets visitors save your images directly to Pinterest. Place this button on each image or at the bottom of blog posts and product pages.
• Add the “Install” Button: This feature allows users to install your app directly to improve conversion rates. Add the install button prominently on your app’s landing page or the product detail pages.
• Add a “Widget”: Use a widget to display your Pinterest posts on your website. Integrate the widget in the sidebar or footer of your website, or include it on a dedicated page showcasing your social media activity.

11. Do SEO Carefully

Search Engine Optimization (SEO) helps your content appear in relevant searches so you can attract viewers and get lots of followers. Hence, optimized pins rank higher and lead more users to your profile. You can utilize the search bar to find the most relevant search terms.

Then, integrate these keywords naturally into your pin descriptions, titles, text overlays, and board names. This improves your pins’ chances of appearing in user searches. Regularly update older pins with new keywords to keep them optimized for current trends. 

12. Create Captivating Boards

When your boards reflect your niche and interests, it shows your audience what your brand is about. Plus a well-curated board entices users to follow for more inspiration in specific areas. It helps your profile stand out and makes your pins more appealing.

Use the right tools to design high-quality images and compelling titles. Select a clear theme for each board to maintain focus. You should always create separate boards for each topic to keep the content organized. Keep your boards updated with fresh pins to make people return for new ideas.

13. Utilize Pinterest Sections

A well-structured board with sections simplifies navigation which helps users find what they need quickly. Clear categorization not only enhances user experience but can also increase engagement across your profile. Start by creating sections that align with your board’s theme.

Label each section with straightforward titles that clearly describe the content. This practice makes sure that users understand the organization at a glance. By using this feature you’ll create a seamless experience and get followers over time.

14. Create Idea Pins

Idea Pins serve as a powerful storytelling feature on Pinterest. With their multi-page format, they allow creators to share step-by-step guides, tips, or inspirational content that captivates audiences. This format helps you engage followers who prefer visual storytelling and grows your follower count over time.

Use visually appealing images and concise descriptions. Each page should flow naturally into the next by offering a coherent narrative. Moreover, you can add text overlays to highlight essential points to enable your audience to grasp your message quickly. Experiment with different topics that suit your niche, such as tutorials and recipes for DIY projects. 

15. Set Up Rich Pins

Pinterest pins that provide additional information right on the pin itself are called rich pins. These pins pull metadata directly from your website, offering more context and details. This increases the likelihood of clicks and saves, which helps attract more followers. 

To enable Rich Pins, add specific meta tags to your website’s code and validate your pins through Pinterest’s Rich Pin validator. Rich Pins come in four types: product, recipe, app, and article pins. Choose the format that aligns with your content to make your pins more relevant and useful for your audience.

16. Follow Pinterest Trends

You can tap into popular topics by following Pinterest trends. Staying updated on these trends helps you create content that aligns with what users are searching for. Matching your marketing strategy with what’s popular increases the likelihood of your pins being saved and shared, and gaining more followers who are interested in similar content.

Check Pinterest’s “Trends” tool regularly to see the top searches and themes. Use these insights to plan new content that matches the latest trends. Create seasonal boards and timely pins that tap into what’s trending at that moment. Use different pin formats that are trending as well, such as idea pins or video pins. 

17. Collaborate with Influencers

Grow your follower base organically by collaborating with popular influencers. When you partner with influencers, especially through group boards, you gain access to their established fanbase. This partnership allows their followers to see your pins and follow you, too. It’s an effective way to meet a wider audience who may not be familiar with your profile.

Find influencers who share similar content themes or topics. Reach out to them and propose joining their group boards. To collaborate, you can run contests, host giveaways, and much more. Additionally, use the Pinterest Joint Merchant Program to team up on product pins.

18. Promote Your Pins

Reach a more targeted audience and attract followers interested in your content by using paid ads. Promoted pins appear in users’ feeds, search results, and category pages which maximizes your exposure. First, pick the pin that you want to advertise and then click on the “Promote” button below the pin. 

Define parameters like age, gender, location, and interests to ensure your ad reaches relevant users. Set a daily budget and run duration based on your campaign goals. Monitor performance regularly and adjust targeting as needed. This strategy can increase engagement and lead to a steady growth in organic followers.

19. Cross-Promote Across Social Media

Sharing your Pinterest pins on other social platforms helps expand your reach. By leveraging your existing followers on Instagram, Facebook, X (Twitter), LinkedIn, and other networks, you can direct them to your Pinterest profile. Start by sharing your pins on Instagram Stories or as Facebook posts.

On LinkedIn, create articles or posts that incorporate links to your boards. Also, tailor your pins for each platform. For example, design separate Instagram graphics and create longer LinkedIn descriptions. Include a call to action, such as “Follow me on Pinterest for more ideas!” in every post. This helps redirect your audience effectively to your Pinterest profile.

20. Analyze Your Strategy

Understand what content your audience prefers by analyzing the performance of your pins. You can use Pinterest Analytics to track your pins’ success, identify trends, and refine your approach. This is because data-driven decisions lead to more followers and higher engagement.

Use metrics like impressions, saves, and click-through rates to find any poor-performing pins. You can also experiment with A/B tests to see which posts are doing better with the users. Moreover, you can repurpose high-performing content into new formats like infographics or videos to keep attracting users. 

Conclusion

Growing your follower base on Pinterest can be challenging, especially if you’re just starting out. It takes time, effort, and a strategy to stand out in a sea of pins. However, by using the tips and strategies shared above, you can make the process simpler. With the strategies shared above, gaining followers can be more seamless. Explore the options itemized above and watch your followers soar!