It won’t be wrong to say that LinkedIn is perhaps the world’s biggest platform specifically built for professionals. It’s got 800 million users from all over the world, which is pretty amazing. Everyone wants to build connections here and asks how to get more followers on LinkedIn.
LinkedIn is a gold mine for HRs and job seekers across the world. People come here to find out what’s new in their niche, to follow legends of their field, and to get new information as well. Having more followers on LinkedIn can be a real game-changer for you in many prospects.
So, in order to tell you about those prospects and help you get more followers, we’ve brought this article for you. You’re about to read an elaborate breakdown of how having more LinkedIn followers can work wonders for you and how you can get them easily. So, dive in now.
Why do LinkedIn Followers Matter?
If you’re not a frequent LinkedIn user or just don’t know why LinkedIn followers are important, then this section is for you. First of all, you need to understand that LinkedIn was made to gather people of the same niche and help them get in contact with each other. Now, if you’ve got more followers on this platform, you’ll be seen as a guru in a niche.
Your LinkedIn posts will get more reach, more reactions, and you will eventually become an influencer in your niche. So, now you might have an idea why everyone wants them so badly. Now that you know why followers matter so much on LinkedIn, let’s jump right into the tips that will help you get them.
How to Get More LinkedIn Followers?
Getting LinkedIn followers has gotten especially tough since thousands of professionals are joining in every day. Competition is getting tough for attention, but don’t worry. We’ve brought industry-standard expert tactics for you to help you get more followers on LinkedIn.
Understand LinkedIn’s Algorithm for Achieving High Organic Reach
In order to get more followers, you first need to understand LinkedIn’s algorithm. See, you get more followers when your content on LinkedIn reaches more people. So, for that, you need to figure out a way to play with LinkedIn’s algorithm to achieve maximum organic reach.
It might take you some time to figure out how the algorithm works, but once you do, you’ll be able to create exact and on-point content that will be favored by LinkedIn. Your posts will start getting more reach, more people will know about you and hence more followers for you.
Optimize Your Page for SEO
You need to appear in front of people in order to get more followers, and that’s only possible when your LinkedIn page is optimized for search engines. It’s essential for you to do SEO of your page so that if someone searches for you on Google, your LinkedIn profile pops up.
Regularity is one of the most important factors when it comes to getting more followers on LinkedIn. No matter how good quality your content is, if you’re not making posts regularly, then it’s all futile. According to a study, consistency gives your LinkedIn profile a 2x uplift.
That’s why it’s necessary for you to make a content calendar and then stick to it passionately. Give your followers new content regularly to keep them engaged and attract new followers.
Post-Great Content to Your Page
The most basic tactic to get more followers on LinkedIn is to post great stuff on your page. You need to give people something they would want to watch. Now, LinkedIn has this 4-1-1 rule which is pretty amazing.
After uploading four posts related to your niche or about your brand, make sure that you upload a post from another source. It gives your content diversity and puts you on the radar of the LinkedIn algorithm. So, make sure to make good content and follow the 4-1-1 rule to get more followers.
Add a Follow Button to Your Website
Redirecting traffic from your website to your LinkedIn page is an amazing way of getting more followers. All you have to do is add a LinkedIn follow button to your website, and that’s it. Visitors from the website will start going to your LinkedIn page and will surely follow it for updates.
Add a Page Link to Your Email Signatures
If you’re a guy who sends hundreds of emails every day, then this step will definitely help you. It’s pretty simple, actually. All you have to do is add the link of your LinkedIn page to your email signature, and it will increase your chances of getting more followers.
Mention Influencers and Companies in Updates
You must mention influencers and companies in all the updates and posts that you put on your page. It’s important because it will put you on their radar. Employees of that company might start following you, and the influences might give you a shout-out.
All it takes is just a mention on your post, and that’s it. It’s estimated that by following this simple tactic, you can boost the reach of your page by 1400% in a single day. So, make sure to mention the influencers and companies of your niche in your posts.
Share Your Views About Comments
Don’t hesitate to share your views on someone’s post by commenting. If they find your views interesting, they will check out your profile, which, if you’re following the tips, will be full of good content, and hence everyone who likes your comment will start following you.
Post LinkedIn Articles and Links to Your Page
Post articles of other people and links to informative websites on your page. People will appreciate the effort that you’re not only promoting other brands and people but are also giving them something new to read or check out, hence increasing chances of getting followers.
Socialize and Help Others
Don’t forget that the main concept behind LinkedIn is to socialize and uplift your fellows. So, make sure that you’re interacting with other people and give your peers a shout-out. It will not only help others but will also give you more reach, and eventually, more followers for your account.
Join Conversations Using Hashtags
If you see an interesting conversation going on and if you want in on it, then you better use a hashtag for the topic in your argument. It will show that you’re also interested in that topic, and people for that specific niche might start following you to include you in their community.
Engage Your Employees
Before you go on asking randomly to follow your page, you first need to engage your own employees. Ask them to follow the company’s LinkedIn page in order to get updates, and as your company grows, your employees will grow, and so will your number of followers.
Analytics is a great tool to understand audience reaction to your content and make future content plans. Through analysis, you can find out which type of content on your page is doing well, and you can focus on that specific type of content to engage the audience.
Through analysis, you’ll be able to optimize your page better, and it will help you get more reach and eventually more followers on your page.
Share More Visual Content
It’s the rule of thumb that in order to get more followers on any platform, you need to focus on posting more visual content. So, make sure that you’re using fewer words and more pictures and videos to convey your message on LinkedIn, to attract new followers to your page.
Analyze Your Competitor’s Pages
It’s always a good idea to check out your competitor’s preparation before you compete with them. Make sure that your page and content are better than theirs; otherwise, you’ll be going into a competition that definitely won’t win and hence will lose your followers to them.
So, you need to stay one step ahead of them. Make better content, more posts, and focus on better ways to engage the audience. It’s the only way to get more followers when you’re competing in a tough market.
Use Hashtags in Your Posts
Hashtags play a pretty important role in increasing your reach and putting your content in front of the right audience. Experts suggest that you must put 305 relevant hashtags in your posts to get on the algorithm’s radar and to achieve maximum reach on those hashtags.
More reach in a specific niche means your content will be shown to most of the audience that would be interested in those hashtags you mentioned, and hence it will increase your chances of getting more followers.
Interact in LinkedIn Groups
Be a part of different LinkedIn groups relevant to your niche and start promoting your page there. Surely there will be people who will find your content fascinating once they check out your page and will start following you. So, join as many groups as you can for promotion.
Share Job Openings on Your Page
Millions of professionals are looking for a job on LinkedIn and getting their attention; you need to share job openings on your page. People will start recognizing your page as the one where they can get interesting opportunities and will start following it.
Create and Manage Showcase Pages
Showcase pages on LinkedIn to present the best of your work and content. It’s the hook that attracts potential followers, so it’s important that you create showcase pages in order to get maximum reach through them and direct potential followers to your main page.
Encourage Executives and Leaders to Mention Your LinkedIn Page
When someone important mentions your page, it’s a clear display of your authority. So, try to convince executives and leaders to mention your page. Once they do that, your page will be recognized by their audience, and their followers will become your followers eventually.
Ask People to Follow
The simplest way to get more LinkedIn followers is by simply asking people to follow your page. It will definitely work if they find your content is good and your page interesting. If your page has those qualities, then this appeal would work, and you’ll start getting more followers.
Buy LinkedIn Followers
If the tips aren’t working out for you and you want a fast way to get them, then perhaps you should buy LinkedIn followers from GetAFollower. For several years, we’ve been helping people attain more followers on this platform and become an influencer.
We have delivered millions of followers to our thousands of trusted customers all over the world. We ensure the authenticity of followers and a very affordable price. So, stop wasting time overthinking and buy LinkedIn followers from GetAFollower today.
It’s true that competition for getting more followers on LinkedIn is fierce, but if you apply the expert tactics that we brought for you today, you’ll definitely achieve your goal one day. If you want more interesting stuff like this, then follow our blog for the latest information and articles.