How to Get More Saves on Instagram

With over a billion users worldwide, Instagram isn’t just a place to post pretty pictures. It’s where trends start, communities thrive, and brands grow. But here’s the catch: not all engagement is created equal. While likes and comments are great, saved posts are the real hidden gem.

When someone saves your post, it signals to Instagram that your post is valuable, and that can push it in front of more eyes. Not only does this help boost your reach, but post saves also extend the lifespan of your content.

Think of it as a bookmark for your best work, and a huge win in keeping your content relevant. If you’re serious about standing out, you need to focus on how to get more saves on Instagram. In this guide, you’ll find the actionable insights you’ll need to do just that.

Why Do More Instagram Saves Matter?

Saved posts might be invisible to everyone else, but don’t underestimate their impact. Each time someone taps that little bookmark icon, they’re giving your post a long-term value boost, which can do wonders for your Instagram presence. Here are just a few ways a higher number of saves can take your performance to the next level:

1. Improves Your Algorithm Ranking

Every save sends a direct message to Instagram’s algorithm: “Hey, this post has quality!” The more people save your posts, the more Instagram assumes it’s valuable, which means it’s likely to push it into even more feeds. More saves = more reach, simple as that.

2. Increases Post’s Long-Term Visibility

Saved posts don’t just get a momentary spike in attention – they stick around. Each save gives your post the chance to be revisited, shared, and rediscovered over time. The more your post is saved, the longer it lives, and the more chances it has to make an impact.

3. Boosts Your Engagement Rate

Increased visibility naturally leads to more engagement. When your posts start popping up more frequently, you’ll notice a jump in your engagement rate as people interact with your content in a variety of ways. This higher interaction creates a snowball effect that attracts even more attention.

4. Supports Your Future Content Strategy

Instagram saves give you valuable insight into what’s appealing to your audience. Notice a particular post getting more saves – that’s your signal to produce similar content in the future. Use this knowledge to refine your strategy and consistently deliver content your followers love.

How to Increase Instagram Saves

These are the best strategies to get more saves on Instagram – quickly and sustainably:

1. Buy Instagram Saves

If you’re looking for the fastest route to get things moving, the answer is simple: buy saves. Not only does this instantly boost your social proof, but it also signals to Instagram that your content is worth saving. This leads to better visibility and growth in the shortest possible time, giving you a major head start.

With GetAFollower, you can easily buy high-quality Instagram Saves. We provide 100% real saves from authentic users and a money-back guarantee that backs you. Plus, we ensure a high retention rate, meaning your savings won’t just vanish after a few days – or even a few weeks. If you’re serious about leveling up your Instagram game as fast as possible, this is the way to go.

2. Create Saveable Content

You can’t expect people to save your posts if it doesn’t provide value. Think about posts that people would want to revisit. Are they informative, educational, or evergreen in nature? For instance, recipes, DIY guides, life hacks, and or tutorials are goldmines for saves. People love things they can refer to again and again.

A travel blogger might post a detailed itinerary that’s relevant and jam-packed with local tips. Or a fitness account could create a 30-day workout plan. Avoid old jokes that are outdated or content that’s trendy but will lose relevance in a few weeks. Your goal is to offer more value – something your audience finds so helpful that they’ll want to hold on to it.

3. Use Eye-Catching Visuals

People always pause for a stunning image or eye-popping video. High-quality visuals can be the difference between a post that gets scrolled past, and one that’s saved. Try incorporating shareable graphics that are both beautiful and relevant to your audience’s interests. Think infographics, before-and-after pictures, or attention-grabbing photography.

For example, a food blogger might post a series of clean, aesthetically pleasing step-by-step recipe pictures. Video is also powerful – Reels with cool transitions or unique angles can really hook your followers.

Pro Tip: Keep your visuals consistent in style and theme. This builds a recognizable brand aesthetic that people will want to save and revisit.

4. Write Memorable Captions

Visuals may catch the eye, but captions are where you connect emotionally. A well-written caption adds depth and context to your post, encouraging your audience to hit that save button. Experiment with long-form captions or even try your hand at micro-blogging—both can be impactful.

For example, instead of just saying, “Here’s my morning routine,” give your audience something to hold onto: “Here’s how I reset my day in 5 simple steps to boost productivity.” Captions that are attractive and engaging encourage users to save them for future reference. Sharing tips, personal stories, or motivational thoughts is a great way to enrich your content and make it save-worthy.

5. Design Informative Infographics

Publishing infographics is a great way to get more saves on Instagram. Why? Because they’re packed with informative and easy-to-digest data that your audience can come back to when they need it. The trick is to keep them visually appealing while staying informative.

Whether it’s a step-by-step tutorial, a quick breakdown of useful stats, or a comparison chart, infographics provide valuable information people don’t want to lose. For example, a social media strategist might create a colorful infographic outlining the best posting times on Instagram.

Include clear headers, bite-sized pieces of info, and high-quality visuals. The key here is to attract and inform – not overwhelm.

6. Post Swipe-able Carousels

One of the best ways to grab (and hold) your audience’s attention is with swipe-able carousel posts. They’re not just pretty to look at—they invite interaction. Carousel posts allow you to break down complex information into bite-sized slides, making it easier for your audience to consume and save for later.

Think about creating a 5-slide carousel covering a topic step-by-step (like “How to Plan a Productive Morning”). Use each slide to convey a single, clear point. Also, keep your design consistent, and build intrigue on the first slide so people are encouraged to swipe all the way through. And don’t forget to sprinkle in a CTA (Call To Action) at the end of the carousel – telling users to save the post for future reference.

7. Share Inspirational Quotes

Everybody loves a good quotable moment, and inspirational quotes have timeless appeal. But here’s the catch: not all quotes are created equal. Avoid cliches – aim for quotes that make your audience think. For Example, “Resilience is the quiet strength that grows in the shadows” or “Create the path, even if no one sees it but you.”

The more personal and targeted, the better. You can source quotes from famous authors, thought leaders, or even your own experiences. Presentation is also crucial. Pair your quotes with attractive visuals, whether it’s a clean, minimalist design or bold typography that catches the eye. Just avoid overloading your feed with quotes. Stick to sharing them once or twice a week, to maintain variety while still delivering a message.

8. Diversify Your Content Types

Sticking to one type of post gets boring fast, so shake things up! Alternate between formats like video tutorials, funny memes, how-tos, checklists, tips, and hacks. For example, a beauty brand might post a how-to on achieving the perfect smoky eye, followed by a checklist of must-have skincare products.

Mixing up content keeps your audience guessing (in a good way) and increases the likelihood of them saving a post because it offers something new. Video tutorials and hacks in particular are huge save drivers, as people love to come back and reference them when needed.

9. Include a Clear CTA

It might seem obvious, but including a clear call-to-action (CTA) is one of the best ways to drive engagement – especially saves. A CTA tells your audience exactly what you want them to do, and it can be as simple as asking them to “hit the bookmark icon to save this post for later!” The more direct and specific you are, the better.

A great example of a well-placed CTA would be at the end of an infographic or carousel post, prompting users to save it for future reference. Avoid generic CTAs like “Check it out!” Instead, use action words like “Save this post for your next workout routine” or “Bookmark this recipe for a quick weekday dinner.” People always respond better to clear instructions.

10. Encourage Post Saves

Sometimes, it only takes a little reminder to encourage your followers to save your post. Many users won’t think about saving content unless prompted, so don’t hesitate to ask them directly. You can say something directly like, “If you found this useful, tap the save button for later!” or “Don’t forget to save this post to try these tips next time.”

You can even add a reminder text in your carousel’s last slide or include it in your caption. Think of it as gently nudging your audience in the right direction. A quick, simple prompt can significantly increase the number of saves your post receives without feeling pushy. And don’t stop at saves – encourage likes, comments, and shares too.

11. Leverage Trending Hashtags

Using popular, trending hashtags puts your content in front of people actively searching for that topic. When you combine them with niche-specific hashtags, you target both broad and specialized audiences—leading to more views and saves.

For example, if you’re in the travel niche, broad hashtags like #wanderlust or #travelgram will bring general eyes to your post. But mixing in more targeted ones like #solotravel or #hiddenparadise gets you in front of those most likely to engage deeply with your content.

Similarly, if your niche is food, a trending hashtag like #foodporn could work, but pairing it with niche ones like #vegandesserts or #mealprepideas can attract more relevant saves. There’s always something trending – your job is to find and leverage it.

12. Host Contests & Challenges

Nothing sparks interaction like the prospect of a freebie. Contests not only encourage followers to engage with your content, but also make your posts massively share worthy. For example, try hosting giveaways where participants need to save your post and tag a friend to enter.

Or, set up a challenge like “30 Days of Self-Care,” asking followers to share and save your posts as a guide. The key is to make it easy to participate – provide clear instructions and offer an enticing reward. For instance, in the travel space, a free e-book guide on hidden travel spots could be a solid prize. Run your contest for a limited time to create urgency, and watch your engagement soar.

13. Engage with Your Audience

Interaction builds trust and makes people more likely to revisit your content. Respond to comments on your posts thoughtfully, and try initiating meaningful conversations in DMs or Stories. Ask questions in your captions to prompt discussion. Run polls and Q&As in Stories where your followers can directly interact with you.

And if you want them to save your content, save theirs, share it, and show them you appreciate them (reciprocal approach). The more you foster a relationship with your audience, the more they’ll feel connected to you and your content, making it more likely they’ll save your posts for future reference. Plus, it gives you deeper insight into what they’re truly interested in.

14. Analyze & Adjust Your Strategy

As they say, you can’t improve what you don’t measure. To keep getting saves, you’ll need to stay on top of your Instagram insights. Keep an eye on important engagement metrics like reach, interactions, and saves per post. Visit the insights tab of your Instagram business account regularly, to see which posts are getting the most saves and engagement overall. 

Ask yourself: What’s different about these posts? Is it the type of content? The format? The time you posted? Use this data to adjust your marketing strategy. If you notice that your educational posts are getting saved more, focus on creating more of them. By making data-driven decisions, you can fine-tune your strategy and consistently deliver posts they’ll want to save.

Frequently Asked Questions

1. Can You See Who Saved Your Instagram Post?

Unfortunately, no. Instagram doesn’t allow you to see who specifically saved your post. You can only view the total number of saves through your post’s insights if you have a business or creator account.

2. Can Anyone Else See My Saved Collection on Instagram?

No – your saved collections are completely private. Only you can see what you’ve saved on Instagram, whether it’s for personal reference or inspiration. No one else has access to your saved posts, not even the original poster.

3. How Can I Save a Live Video from Instagram?

To save your own live video, once the broadcast ends, tap “Download Video” in the top-right corner. If it’s someone else’s live video, you’ll need to ask them to save and share it with you, as you can’t save it directly.

4. How to Save Audio on Instagram?

To save audio from Instagram, tap the audio track playing in a reel or post, then click “Save Audio.” This stores it in your saved audio collection for future use, like adding it to your own stories or reels.

5. How Do I Add Someone to My Instagram Saved Collection?

To create a collaborative collection from your feed, tap and hold under a post, then select “New Collection.” Name your collection, enable “Allow friends to join,” and choose people to invite – up to 250 can be added.