Spotify is the place to be for new and existing artists looking to grow their musical careers. However, if you aren’t making the most of the platform and using Spotify’s algorithm as best you can, you won’t be getting the results you need to grow your audience and build your career.
The Spotify algorithm is designed to keep people on the platform for as long as possible – so it works to give users more of what they like. It achieves this through analyzing a number of metrics, including the number of plays, downloads, and saves on Spotify that a song may have.
One thing many artists overlook is the importance of Spotify pre-saves for their upcoming release of a track or album. Think about the release of popular video games, for example. They hype the upcoming release push to get as many pre-orders as possible.
The same strategy should be taken for your new album or track. The first day your new track is live essential to the success of your song, so you need as many plays on the release day of your song as possible. The best way to do this is to boost your pre-saves on Spotify.
So if you’re wondering how to get more pre-saves on Spotify, you’ve come to the right place. Before we explore our top tips to get more pre-saves on Spotify, here are some key concepts you’ll need to understand.
The first 12-24 hours of streaming of your new track or album plays a crucial role in the performance of your song. The better it performs, the more likely it is to appear in Spotify playlists and continue to grow in reach and gain more exposure. Having a high number of pre-saves will help to increase these numbers as much as possible.
Pre-saves mean that your songs will appear in a user’s library as soon as your song is released so they can listen to it straight away and boost your streams quickly! This is all measured through your Spotify URI – a unique identifier given to every track, album, and artist.
These playlists are created for individual users by Spotify’s algorithm. Examples of these are the highly impactful playlists like ‘Release Radar’ and ‘Discover Weekly.’
There are really only two effective ways to get onto this playlist – performing as best you can within the first 1-3 weeks of the release of your song or by pitching Spotify before your release. Spotify pre-saves play a crucial role in this.
Editorial playlists are created by Spotify experts. Examples of these are ‘UK Top 50’ or ‘Deep House 2021’. These playlists can have millions of followers who use these playlists to discover new music. The best way to get featured on these playlists is to either pitch Spotify directly or perform well on the algorithm.
As we’ve mentioned, Spotify pre-saves are essential for this performance. So, now that we’ve explained what Spotify pre-saves are and why they are crucial to your success, here are our top tips to get more Spotify pre-saves.
How to Increase Pre-Saves on Spotify?
Upload Your Track in Advance of Your Release Date
One of the worst things you can do is to leave your promotion and uploading to the last minute. Ideally, you should start promoting your track at least a month before your plan to release it on Spotify.
Uploading your track in advance allows you to not only pitch your upcoming release to Spotify to feature on playlists, but it also means you create a pre-save link that you can use in your promotional material. Leaving this to the last minute can greatly harm your chance to get as many pre-saves as possible.
If you don’t share your upcoming release, how can you expect people to know about it? Once you have your all-important pre-save link, it’s time to spread the word about your upcoming release. Spread the word across your personal and artist social media accounts, make it the headline on your website, tell people at your shows, and have it on your Spotify account too.
The eyes you can get on your pre-save link, the more Spotify pre-saves you’ll get! An inside secret is that the Spotify algorithm rewards those who drive more traffic to the platform, so bringing people onto Spotify through your channels is a great way to boost your engagement further.
As the saying goes, “Ask, and you shall receive.” Reach out to your fanbase and simply ask them to pre-save your songs. Your audience may have been planning on doing this already, but giving them a gentle nudge in the right direction can be very helpful. Let them know that it helps you but also makes it easier to get your new music as quickly as possible.
Offer an Exclusive Perk
Your most loyal fans will likely be ready and waiting for your new music, so you can probably bet they’ll pre-save your music. Others, however, may need a bit more of a push. So why not spice things up by offering an exclusive perk to those who pre-save your Spotify tracks?
This could be an entry into a prize draw where you offer a merch pack or some other great prize. Your pre-save link can be set to go wherever you like, so don’t be afraid to get creative.
Tell them a Story
People are bombarded by advertising messages every day, so you need to find a way to cut through. So, why not get a little personal and share something about your or track as you promote? This could be the inspiration for the lyrics, what this song means to you, or simply sharing where this song or album falls in your journey as an artist.
This will help your audience to get to know you better and care about you as well as your music. People are more likely to listen to an artist they care about, and in turn, pre-save your tracks. When you share your pre-save link, incorporate this story into your posts.
Reward Fans When they Pre-Save
Your fans give you so much, and this is a chance to give a little back! So when your fans pre-save your Spotify tracks, why not say thank you? This could be with a private message or some other form of giveaways like an exclusive discount code for merchandise, a sneak peek at your upcoming track or even a discount code for tickets to a future?
Another incentive idea could be a free download of an album! This will incentivize more people to save your tracks and boost those numbers as much as possible.
To build up the hype for your track before its release, reach out to influencers and other fans of yours on social media to help push your track as much as possible. An example of this could be getting an influencer to do a dance to a snippet of the song on TikTok, exposing their audience to your track and any other pre-save tools you may be currently using to your advantage.
Buy Spotify Pre-Saves
Whilst all the tips we’ve shared in this article so far are effective, they can take a lot of time and energy. If you have a social media team at your disposal, which executes a pre-save campaign, the above will be much easier.
However, if you need more Spotify pre-saves now, the quickest and most cost-effective way to get them is to buy Spotify Pre-Saves through GetAFollower. We offer Spotify pre-saves from verified accounts, so you can get the numbers you need to make a huge impact with your upcoming track or album release. Through us, you’ll see amazing results in real-time for an affordable price.
Spotify pre-saves are essential to building a successful career in music, and there are a number of strategies you can employ to your benefit. However, for fast, budget-friendly results, there is only one path for you: Buying them from GetAFollower.
We have delivered millions of Spotify Pre-saves to plenty of satisfied customers. You’ll get pre-saves from real users in multiple countries around the world that will boost your Spotify presence and growth! So what are you waiting for? Stop waiting for your music career to happen and take control of your future by buying Spotify pre-saves from us today!