For most publishers, figuring out how to get more YouTube subscribers is a top priority. But with competition at an all-time high, bringing people on board isn’t easy.
Understandably, you want to grow your channel as quickly as possible and stand out from the crowd. But is there an effective hack to get a bunch of real followers on board fast?
Competition from All Corners
It’s the sheer competition on YouTube that makes it difficult to bring new followers on board. Each day, more than 5 billion videos are watched on this one platform alone. That’s a lot of publishers to outperform, with everyone competing for as many views, likes, and ‘subscribes’ as possible.
These days, the fact that somebody watches your videos alone simply isn’t enough. YouTube channels depend on a solid subscriber base to survive – particularly those that are monetized. Whether using YouTube for video marketing purposes or simply to generate ad revenues, your subscriber count is a big deal.
It’s worth remembering that getting more YouTube subscribers is about more than just increasing the size of your audience. It also plays a major role in appealing to the YouTube algorithm, making your content and channel easier to find.
How to Get More YouTube Subscribers?
Of course, there’s no shortage of options on the table for anyone looking to get more subscribers on YouTube. If anything, the challenge lies in knowing which of these techniques and strategies to prioritize.
Detailed below, you’ll find a brief overview of 18 tried, tested, and trusted techniques for growing your YouTube audience. Each of which can make a difference in its own right but works best as part of a unified strategy encompassing all of the other tactics:
Create Content That People Love
First up, creating a video you yourself are proud of shouldn’t be your priority. Instead, your video content needs to focus exclusively on what your audience wants to see. View everything you do from their perspective, questioning the value and relevance of every video you create.
Publishing quality content is the best way to increase YouTube subscribers for free and build a successful channel.
Post Videos Consistently
Consistency in this respect means two things. First of all, it means focusing on the consistent quality, value, and relevance of your videos. Filling gaps with generic or uninteresting content simply for the sake of it is a bad idea.
Secondly, it means publishing on a regular basis, so there’s always a good reason to check you out. Long spells of silence on platforms like YouTube can be fatal for publishers.
Add Videos in End Screen
YouTube cards and end screens can be pure gold when used strategically. This is where you have the opportunity to ask your viewers to subscribe and to check out more of your content.
End screens, in particular, are important to make use of, as this is the moment when they’ll either head to your other videos or head elsewhere. Experiment with end-screen videos until you find a format and formula that work for you.
Ask Viewers to Subscribe
Similarly, asking viewers to subscribe regularly and repeatedly is a proven tactic for attracting followers. It’s simply a case of reminding them to take action or to show their appreciation if they like your content.
Strategic CTAs can (and should) be embedded into your content in a variety of places. Again, feel free to experiment with your use of CTAs until you find a formula that works.
Mention Other Content in Every Video
This is another simple yet effective strategy, which involves mentioning your other videos in your content. Where appropriate to do so, you simply cross-reference your content and encourage the viewer to check it out.
If the current video has captured their attention, there’s every chance they’ll be keen to check out something else. Just as long as it is relevant to the video they are currently watching, of course.
Use Brand Watermark and Subscribe Button
Brand watermarks give a look of professionalism to YouTube videos, while the ‘subscribe’ Button is essentially the ultimate call to action. Hence, both should be leveraged to your advantage. Always remember that the easier you make it for people to subscribe to your channel, the more likely they are to do so.
Reply to Every Comment
All signs of engagement on your part are guaranteed to be well-received by your audience. This is something that begins with simply taking the time to reply to every comment you receive. Even if simply to thank them for taking the time to comment, it’s an essential engagement exercise.
YouTube users instinctively gravitate towards publishers they know are actually listening to them. By contrast, it’s hard to take an interest in a publisher you feel is ignoring you.
Use an Attractive Channel Icon and Banner
Everything about your channel page needs to be as eye-catching and impressive as possible. This includes your channel icon and banner, ensuring that an all-important first impression is a spot on. Feel free to take inspiration from other people’s channels, but avoid the temptation to rip off ideals wholesale.
Create Playlists by Topic
Creating playlists is one of the quickest and easiest ways to ensure people check out more of your content. With a playlist, they don’t even need to think about what to watch next. It’s already cued up for them, making it much more likely they’ll stick around and check out your channel.
Just be sure to keep things topic-specific when creating playlists – avoid random amalgamations of equally random content.
Post Long Videos
Depending on the type of content you publish, it may be worth seeing how your audience responds to longer videos. Short and concise content is king in most niches, but there are some types of content that need to be longer and more in-depth.
Examples of which include tutorials and instructional videos – both of which call for plenty of detail. Use analytics to see how your audience responds to longer content, and adjust your strategy accordingly.
Promote your Channel on Other Social Media Platforms
Every time you publish a video, promote it aggressively across all your other social channels. Do everything you can to encourage your fans and followers elsewhere to check you out on YouTube.
Ideally, you should be looking to create a single unified online presence – not a fragmented bunch of separate social profiles. Cross-promotion holds the key to making this work.
Do Keyword Research for Titles and Description
Keyword research will provide you with the insights you need to come up with SEO-friendly video titles. The same keywords can also be used in your descriptions in order to appeal to the YouTube algorithm.
Find out what your target audience is searching for and use keywords to make your content as easy as possible to find. While doing so, be mindful of any excessively competitive keywords you may have little to no chance of succeeding with.
Like Good Comments
A quick point but important nonetheless – always leave a ‘Like’ when you receive a good comment. Not necessarily a positive comment, but any kind of comment of value and relevance.
Again, this is a great way of showing your audience you’re listening and interested in what it has to say. All signs of engagement are guaranteed to work in your favor, when looking to grow your audience.
Embed Videos in Your Blog Posts
Not just in your blog posts, but pretty much anywhere else you can get away with it. If there’s a place you can embed your YouTube videos each time you publish new content, do it. Likewise, get into the habit of posting links to your content and your channel all over the place.
Your job is to make it as quick and easy as possible for people to find you and follow you. That way, they’re more likely to do so.
Create a Catchy Channel Tagline
You’d be forgiven for thinking that a catchy channel tagline wouldn’t be much of a deal-breaker. In reality, these are the kinds of small yet significant details that can add up to a big difference.
Bear in mind that first impressions are often everything when people check out your channel for the first time. If they’re not impressed by everything they see, they’re unlikely to be hooked.
Make Attractive Thumbnails
It’s exactly the same with every video thumbnail you upload to represent your content. A thumbnail is a major make-or-break factor, which should not be underestimated. Your thumbnails should be unique, relevant to your content, and as eye-catching as possible. Never succumb to the temptation to use clickbait thumbnails, as they almost always prove counterproductive.
Create Attractive Channel Trailers
If your channel catches the attention of a prospective follower, they’ll almost certainly check out your trailer. Hence, channel trailers also play a major role in determining who signs up and who doesn’t. Your channel trailer should essentially be a quick showreel of your very best clips. A presentation of select of highlights, clearly showcasing what you have to offer and why they should subscribe.
Buying YouTube Subscribers
Last but not least, the quickest and easiest way to get YouTube subscribers is to buy them from GetAFollower. We’ve helped almost 10,000 YouTube publishers boost their performance on the world’s most competitive video sharing platform, with a wide range of premium packages at affordable prices.
When you buy YouTube subscribers from us, you benefit from 100% legit subscribers of the highest quality. If looking to gain subscribers on YouTube as quickly, cheaply, and safely as possible, we’re standing by to hear from you!
As always, the most effective approach to building an audience on YouTube is a multi-dimensional approach. The tactics above can be effective but work best as part of a collective long-term strategy.
Buying YouTube subscribers is by far the quickest and easiest way to get started. After which, it’s a case of letting the quality of the content you publish speak for itself.