Figuring out how to get likes on LinkedIn could boost the appeal of your professional profile. More than 760 million people worldwide use LinkedIn for a wide variety of purposes. From jobseekers to establish professionals to headhunting businesses, ambition meets opportunities on LinkedIn.
That said, ensuring you stand out from the crowd with these kinds of numbers isn’t easy. Whether looking to promote your company page or your professional profile, first impressions count for a lot. Precisely where likes can help – a demonstration of your popularity, credibility, and authority.
Hence, to figure out how to get more likes on LinkedIn is to give yourself a major competitive edge. If you can collect a lot of likes in a safe, fast, and affordable way, even better.
How to Increase Likes on LinkedIn
It’s estimated that around 40% of all LinkedIn users sign into their accounts each day. This translates to the prospect of plenty of likes – if you can reach them and appeal to them. There’s no silver-bullet solution for getting more likes on LinkedIn overnight. Instead, it’s a case of combining these tried, tested, and trusted tactics into one long-term strategy:
Publish High-Quality Content
The majority of your efforts should be focused on creating and publishing the highest-quality content possible. This is ultimately what will differentiate your page from those of your competitors. Quality content is what keeps people coming back for more on LinkedIn. It’s also essential for anyone looking to accumulate likes to boost their appeal. If it’s not worth liking, it’s not going to happen – the quality really is everything.
Use Catchy Headlines
Catchy headlines are important as they often determine who continues reading and who doesn’t. Your headlines need to be attractive and engaging at a glance, making it impossible for the reader to resist. Always think about your headlines from the reader’s viewpoint.
What would attract your attention and convince you to keep reading? What can you do to make your headlines stand out from those of comparable publishers? Creativity is essential, but so too is keeping your headlines relevant to the content that follows.
Ask People to Leave Likes
There is absolutely nothing wrong with asking people directly to leave likes on your posts. In fact, it’s one of the most effective and important tactics for collecting likes. It’s also just about the easiest strategy of all and costs absolutely nothing.
Always remember that many people simply forget to leave likes or don’t fully appreciate their importance. In which case, a simple request or reminder on your part really could make all the difference.
Post at the Right Time
This means getting to know your target audience at the deepest possible, so you know when it is most active. Posting at random times and hoping to reach a specific audience on LinkedIn is inadvisable. Different audiences are active and engaged at different times – something you need to factor in.
By posting at the right times, your content is always fresh, current, relevant, and well-received. By contrast, content that has been hovering around for more than a few hours isn’t nearly as appealing. Find out when your audience is most active and time all of your posts accordingly.
Incentivize People to Leave Likes
Across all social platforms, there’s much to be said for incentives. In a way, this effectively means bribing people to leave likes with a token gesture of some kind. The most common and effective example of which is a contest or prize draw.
You simply set up a contest with some kind of prize up for grabs, with the proviso that anyone taking part needs to both follow you and leave a like or several. This is almost guaranteed to result in a major influx in interest – freebies have universal appeal. It’s also one of the most widely used of all marketing tactics, so it’s hardly an underhanded approach.
Include Quotes and Infographics
The use of inspirational quotes and comments can also have a positive effect. However, you need to avoid crossing the line into the cliché, the corny, or the downright condescending. It’s quite the minefield to traverse, but there’s no shortage of quotes and comments to experiment with.
The same can also be said for infographics and visual content in general. If there’s a visual of some kind you can use as an alternative to text, use it. Visual content is not only more appealing but also generates more shares, likes, and comments than basic text.
Engage with Your Community
Engagement holds the key to success on social media in general. This means taking the time to become an active part of the community you’re looking to engage. It also means leaving likes and comments on other people’s posts in order to motivate reciprocal action on their part.
A passive and inactive LinkedIn user is never a particularly appealing prospect. People take much more of an interest in those that are active, engaged, and communicative. Whatever your main objectives on LinkedIn, engagement should be prioritized.
Buy Linkedin Likes
Lastly, opting to buy LinkedIn likes could seriously speed things up. This is the only realistic way to gain a ton of likes in a short space of time and without paying over the odds. If looking to enhance the appeal of your posts by making them look as popular as possible, buying likes is a good way to go.
Nevertheless, it’s not a long-term strategy and nor is it a substitute for quality content. It’s simply a quick fix to get things moving in the right direction, after which it’s up to you!
The benefits of LinkedIn go far beyond the superfluous. They boost the appeal of your posts, heighten your credibility and make your content easier to find. Subsequently, anything you can do to get LinkedIn likes safely and effectively is something you should be doing. By combining each of these eight tactics into one long-term strategy, you’ve every opportunity to build an appealing and authoritative presence on LinkedIn.